Why Colombia?

Why Colombia?

The country of Colombia and specifically the city of Bogotá offer the best opportunities for your business activities and trade fair participation. The following data will help you find out the reasons:

Colombia is the third-largest economy in Central and South America.

• Colombia offers a geographically advantageous location, as the trade hub of the Andean Region and a bridge between Central and South America.
• The country·s location allows strategic access to all of Latin America, in addition to the Caribbean market.
• As part of the Pacific Alliance, Colombia is your gateway to the Mexican, Peruvian and Chilean markets.
• Colombia facilitates market access through several free trade agreements, for example with the European Union, the United States and South Korea.
• Accompanying FTAs (Free Trade Agreements) with the reduction of tariffs and other trade restrictions significantly lowers the cost of entry for international companies entering this dynamic and booming market.

Bogotá as a destination

Bogota: city of trade fairs and industrial location

Bogota is the economic engine of the country and a key player in the Latin American economy. 25% of Colombia·s GDP is generated here. Colombia is also recognized as having one of the best business environments in Latin America.
Bogotá·s central location and direct air connections make it an ideal location to serve regional and local markets. The city is the main hub for air transportation and the third largest in terms of passenger traffic in Latin America.

Bogota and the surrounding region are Colombia·s main center of packaged food production: 40 of the 100 largest companies in the industry are located in Bogota and Cundinamarca.

Bogotá, as a special economic zone with tax and customs benefits for foreign investors, offers additional sector-specific tax incentives: the entire Corferias fairgrounds in Bogotá is a duty-free zone for the import of products declared as "exhibition goods" that are not sold at the trade fair.

Bogota is the capital and largest city in Colombia. A melting pot of people from all over the country, it is diverse and multicultural, with a mix of colonial and modern architecture. The predominant colors in Bogotá are the green of the city·s many parks and eastern mountains overlooking the shrines of Monserrate and Guadalupe and the rich red of the many brick buildings.